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Looking for my next opportunity
to make a change. 
The AI way.

Diverse educational background

Master's in Digital Communications from John Hopkins University, and  AI and Machine Learning Certification from UPENN

Unique professional experience

Unique professional background, spanning over 15 years of experience in public, government and client relations..

Trained in AI and Machine Learning 

Ability to offer  unparalleled data analysis, personalization, and automation capabilities to make data-driven decisions, optimize campaigns..

Hi! I'm Erica

Dynamic and results-driven professional with over two decades of experience spanning public, government, and client relations. Armed with a Master's Degree in Digital Communications from Johns Hopkins University and a 6-month AI and Machine Learning Certification from UPENN, I bring a unique blend of strategic marketing expertise and cutting-edge technological proficiency.  Armed with these capabilities, I am well-positioned to deliver AI-driven solutions, such as automating campaign optimization, personalizing client experiences with machine learning, and driving innovation through predictive analytics. Adaptable and forward-thinking, I am ready to lead initiatives that integrate AI and machine learning into business strategies to achieve measurable success.

 Neural Networks Content Strategy  Web Design 
Branding  Campaign Creation  Predictive Modeling 

Customer Sentiment Analysis Social Media Creative Initiatives

User Engagement     Predictive Analytics  Data Integration

Natural language processing (NLP) 

My AI Projects

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Predicting Purchase Behavior
with AI Model Optimization

Focusing on predicting customer purchase behavior using machine learning models, this project offers marketers a framework on how to integrate AI-driven decision-making into their operations.

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Stock Price Forecasting Using Deep Learning and Equity Analysis

This project combines traditional equity analysis techniques with advanced AI-driven deep learning models to predict stock prices and provide investment recommendations through 

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Decoding UFO Sightings: Patterns, Perceptions & Possibilities

Using a dataset of over 80,000 documented UFO, this project examined trends over time, mapped patterns, and applied predictive modeling to forecast sightings by state and shape.

My Education

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April 2024 - Nov. 2024

Certification in AI and Machine Learning 

University of Pennsylvania, College of Liberal & Professional Studies

2011-2013

MA in Digital Communications & Public Relations

Johns Hopkins University, Washington, D.C.

2001-2005

BA in Psychology

Pennsylvania State University, State College, PA

Get in Touch

Email

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